The agency’s own visual identity is inspired by the square shape, symbolizing a room, with negative space at the top corner forming the Persian letter “M,” which conveys the bold and flexible spirit of the brand.Magenta is a blend of red and blue and is recognized as a secondary color in the color spectrum. It conveys a sense of energy, creativity, and boldness, evoking passion and innovation. In brand identity design, magenta effectively captures attention and imparts a progressive and dynamic essence to the brand—qualities ideal for creative agencies like Magenta Room. The primary magenta color is complemented by black and white in a collage technique, emphasizing the agency’s daring and avant-garde approach to design.
