Bimmer

Brand Identity

Bimmer" is a colloquial term used to refer to a BMW vehicle. It's derived from the pronunciation of "BMW" and is often used by enthusiasts and owners to describe their cars.
The term emphasizes a sense of pride and affection for the brand, highlighting the vehicle’s performance and design attributes.
“Inspired by the iconic BMW 2002 front grille, this design captures the essence of the client’s passion for their car while seamlessly integrating the brand name. For this BMW tuning shop, street lines were utilized to create a dynamic pattern that cleverly incorporates the brand’s name in Farsi, reflecting the shop’s cultural roots. The red color, carried over as the main color from their previous design, adds a bold touch, symbolizing the shop’s dedication to crafting stunning, high-performance BMWs with a Hot Wheels-inspired flair.

Client

Bimmer, Mohammad Tavalla

Dicipline

Brand Identity

Graphic Design

Hossein Moein

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