Pilari Alexis offers a range of skincare products, including anti-wrinkle creams, facial cleansers, sunscreens, eye creams, exfoliators, anti-spot creams, moisturizers, and softeners. The brand’s success can be attributed to its use of cutting-edge technology and biotechnology knowledge. For example, the Pilari Alexis anti-wrinkle cream is enriched with regenerative ingredients. Recognizing that skin loses its elasticity over time, Pilari Alexis incorporates hydrolyzed collagen to nourish the skin and provide an anti-aging effect. Other key ingredients include urea derivatives and organic silicones. As an employer, Pilari Alexis was seeking a website design to serve as a product catalog, aiding in sales and representation expansion in Iran. The UI/UX design aimed to embody Pilari Alexis’s brand identity by incorporating green and citrus hues, evoking a sense of health and vitality to complement the brand’s active presence in the beauty field.
